Martial arts masters say that the highest form of self-defense is not being there when the trouble starts. Just so, the highest form of crisis communications is crisis prevention.

– Jonathan Bernstein

If you’re a crisis manager, whether you want to be or not, and want more than provocative thoughts from crisis management expert Jonathan Bernstein, check out the hundreds of free articles available in archived issues of his crisis managment newsletter and/or sign up to get it yourself, twice a month!